Before AVATAR came with the unforgettable scene between Jake in his real self form and Neytiri. There already had been other great examples of this such as this TV show which was also a great example that it does not matter how you look but what you have in your heart.

[ame=http://www.youtube.com/watch?v=qeUhrLoMIYo]YouTube - Beauty and the Beast (opening titles)[/ame]